9 people recognized the huge threat that Nokia faced due to iPhone.

Exploring the history of Apple-related topics continues with what we saw last week. According to a confidential internal presentation found in recently released archives, Nokia recognized at least nine individuals within its organization as significant threats to the iPhone on the day it was launched.

Unfortunately, higher-ups did not hear this. And after seven years, Nokia exited the smartphone business...

As previously mentioned, there is a strong tendency towards the idea that today's dominant companies will forever maintain their positions.

The day before the iPhone was released, Nokia held 50% of the mobile phone market share, and no other company came close. The company was financially and strategically dominant, and at that time, Nokia was known as a "cool and stylish" brand. This brand was noticeable among teenagers.

However, Nokia's upper management did not sense any change with the release of the iPhone. They failed to understand that a phone without a keyboard would be the future, and they could only fall behind as Apple made its brand cool. It took just seven years for Finland-based Nokia to exit the smartphone business.

"If nine teams had prepared an internal presentation the day after the iPhone was released and presented their opinions to the company, different results might have been possible."

"According to a summary found by Fahad X (through Daring Fireball), the team stated the following:"

The iPhone is a serious high-end contender.

The touch screen UI of the iPhone may set new standards for cutting-edge technology. An incredibly user-friendly new UI paradigm. Smoothly integrated internet applications. Nokia needs to develop and change its strategy with a touch UI.

A new user interface has the potential to change the benchmark for overall superior user experience in the market. It is evaluated as visually appealing and surprisingly responsive. The user interface is a significant strength for Nokia, indicating that if the UI becomes the iPhone's biggest threat, it could be detrimental.

The iPhone plans to gain popularity in the US media. If Alibaba achieves this target at the price range publicly set by Apple, it will create a new high-end market.

John Gravark notes that the team did not fully understand everything. They did not recognize the role of web access and how Apple redefined mobile apps, but even so: if Nokia's board had heard this, they might still be producing smartphones today.

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Image: Nokia