홈 / Spotify argues that it is not in favor of Apple Music paying artists more money, but claims to guarantee a record-breaking payment to the music industry.

Spotify argues that it is not in favor of Apple Music paying artists more money, but claims to guarantee a record-breaking payment to the music industry.

2025. 1. 28. 오후 11:44:57

Spotify否认Apple Music曾支付给艺术家的费用超过其平均金额。不过，Spotify去年支付了创纪录的10亿美元给音乐行业。这比2014年全球音乐收入低谷期（13亿美元）几乎持平。自成立以来，Spotify已累计支付59亿美元。Spotify通过多种方式创造价值，包括将广告支持服务转换为付费订阅、开拓新市场并提供有吸引力的本地价格。此外，Spotify还提高了艺术家的收入，2014年只有1万多名艺术家在Spotify上年收入至少1万美元，而如今超过1万名为年收入超过10万美元的艺术家。

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Spotify argues that it is not in favor of Apple Music paying artists more money, but claims to guarantee a record-breaking payment to the music industry.

Spotify denied that Apple Music paid artists more than twice Spotify's average amount a few days ago. In completely different news, Spotify announced a record-breaking payment to the music industry through a blog post.

The numbers may match up, but it took about 4 weeks to count them? Regardless, Spotify paid $10 billion to the music industry last year. This is almost in line with the global record for music revenue ten years ago:

In 2014, the music industry reached its lowest point globally in terms of total music revenue at $13 billion. At that time, Spotify's annual contribution was about $1 billion and it had around 15 million paying subscribers.
In 2024, Spotify paid a record-breaking $1 billion to the music industry. It is calculated that they have paid a total of $59 billion since their establishment.
For so many people, these numbers are only figures to listen and talk about. They may also wonder why Spotify continues to do it this way.

In addition to the blog post by the head of Spotify's music business department, Kim Kipper, the rest explains how Spotify creates value in the music industry with tough money:

Spotify made a stronger service
Converting ad-supported listening to paying subscribers
Creating revenue through new markets with attractive local prices

Another positive data point for Spotify: income for artists:

In 2014, around 10,000 artists made at least $10,000 annually on Spotify. Today, there are more than 10,000 artists making over $100,000 annually thanks to Spotify. This is a very beautiful thing.

My conclusion is as follows: instead of paying artists simply for listening to songs, more transparency in the payment method for the entire music industry rather than just artists is needed. Despite this, streaming services like Spotify and Apple Music clearly have the responsibility to create excellent products that make it easy to pay money rather than facilitating fraud.